Thursday, February 23, 2017

Lyft, Uber, and Waze: profile of three ride-sharing services

In 2014, Lyft was a new brand for me to read about. But, Lyft has never given me a ride. No pun intended! In 2015, Uber was the first and only ride sharing service for me to try. It was quite expensive in Phoenix. Then, San Diego seemed to be a good place for me to try Uber again. The second time around, it was not that expensive. Aside from a personal experience, Uber has the higher market capitalization than Lyft. Uber has a market capitalization of $68 billion, while Lyft has a market capitalization of $6 billion only. Both services require the user to download an app. to their smartphone. If you don't have the app., then it is difficult to use the services. Uber operates in 500 cities across 70 countries, while Lyft is expanding in 54 new cities in the US only. Next, there is Waze carpooling service which is owned primarily by Google. Waze could generate more profits as Uber is dealing with accusations of sexual harassment internally, from its own employees. While Uber is dealing with internal problems, Waze is expanding into more than nine counties in the San Francisco Bay area. Lyft and Uber are considered 'unicorn companies'; as each company has a market capitalization of more than $1 billion along with being privately owned. Lyft, Uber, and Waze are headquartered in the San Francisco bay area. Finally, Uber has over 6,700 employees and it was started in 2009 by Travis Kalanick and Garrett Camp. Uber, Lyft, and Waze have brought increased competition to the taxi industry. Lyft was launched in 2012 by Logan Green and John Zimmer. Lyft has a pink mustache, for its logo. Both companies have raised money from successful VCs including General Motors, Morgan Stanley, and the Mayfield Fund. In the end, there is some good competition from a domestic and global standpoint. Enjoy the picture above of the Lyft app. It is available to download on Google Play, and the Apple app store.

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