Remember how you were flipping a cart in a grocery store. Back in the day, flipping a cart was "the in thing" to do.
Fast forward three decades, you don't buy goods in a grocery store. Many people shop online, so Amazon.com is their e-tailing destination.
Yet in India, Amazon.com is not the premier e-tailer (electronic retail website). The citizens of the subcontinent choose Flipkart instead.
Hence, Flipkart is called "the Amazon of India." The company is a huge business to consumers (B2C) marketplace, but the firm is unprofitable. One of the goals of Flipkart is to attain profitability, by 2017. Readers may wonder "is the company a public one, on the Sensex, or another global stock exchange?"
Flipkart has filed their IPO in Singapore, and hopes to go public in 2015 on SGX (Singapore Exchange). Flipkart is headquartered in Bengaluru (Bangalore), the Silicon Valley of India.
In addition to going public (IPO), the company has a market cap. of $11 billion. The company was started in 2007, by Sachin and Binny Bansal. The company has diverse marketplaces, and the e-commerce firm has modeled Ebay India's various marketplaces. The "marketplace modeling" is not a bad way for Flipkart, to become a more visible company. The company has received accolades, and other various praise from the Indian government. The company has an
entrepreneurial spirit, and it should continue to grow by leaps and bounds.
In closing, the company should continue to gain traction in one of the world's top 20 economies. The picture above is one of the logos,
of Flipkart. Hope you enjoyed this brief company perspective. Au Revoir!
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